viz.

This video does a great job explaining the economics of display at play in contemporary advertising. While visual communication research does a nice job reading visual content, sometimes we tend to overlook the basic necessity of surfaces of display that anchor visual communication in particular spaces. To that end, the video also might serve as a nice way to introduce questions of visuality that may be prior to an image’s content.

The video comes by way of GOOD magazine, who ran a print version of video a while back. GOOD’s website has an entire section called Transparency, “a graphical exploration of the data that surrounds us.” These videos and graphics are intriguing discourses as well as interesting examples of information design.

Video by Max Joseph and Erin Bosworth
Music by Tom VanBuskirk