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Rhetoric - Visual Culture - Pedagogy
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Another example would be the
Another example would be the French Obama cover below. To answer your question, I think we'd have to first learn how to parse out the various ways people police polysemy, alternately endorsing the subjectivity of images and then resisting other readings. My sense is we'd have a better sense of visual rhetoric if we attended less to coding the content of an image and more to the ways readers, bloggers, viewers, etc. imagine their relationship to the text.