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I think we'd all do well to
I think we'd all do well to remember that one speech does not a Presidential campaign make (or break, excepting Howard Dean's "yeaaaggghhhhh!!").
That's the beauty of rhetoric, especially political rhetoric. I'm fascinated by the little massages and omissions and tweaks that either ignite or defuse a campaign. I think that the video is rhetorically brilliant because it enacts these little massages and tweaks outside the scope of the politician's own speechwriters and staffers (and it was then adopted by said politician as a talisman/mantra). From what I understand, Will.i.am did this independent of Obama's campaign, and then Obama embraced it.
You're right to criticize the speech and the ethics of the video. But "Yes We Can" is not the platform, it's the slogan. It's up to the individual voter to look beyond the rhetoric and look at the actual positions/voting records/etc. of the candidate before casting one's vote.