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interesting

I don't see Dove's commercials as sanctimonious at all. In fact, they are saying exactly what many of us women are saying and have been saying. That they do it to sell products, that's another thing. However, if we consider all of the sins of the commercial world, we'd miss out on great debates over the value of visual rhetoric. :-)

I think this is the best one yet, actually. Why? They are appealing to our sense of family. They want to get to that ethos and make us aware that our daughters may already be dealing with body identity issues. I saw my niece in that little girl. That's what they want....and I deliver.

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